As the evolution of information technologies continues to evolve, it has become critical for strategic planning to embrace IT: By leveraging solutions now available, a company can gain a competitive advantage – and win.
LEVERAGE TECHNOLOGY FOR A COMPETITIVE ADVANTAGE
IT should be a core component underlying your strategic plan: Whether you're selling products or services, there are technologies available to help drive the top line and lower operating expenses.
The speed of change in technologies available, from the cloud to mobile applications to sensors (IoT) to big data and artificial intelligence (AI), makes it more imperative than ever for businesses to match that velocity by leveraging IT well.
The value that thoughtful IT solutions can bring to a business cannot be overstated: From driving revenues to lowering operating expenses, IT serves the entire value chain of business now.
The speed of change in information technologies is breathtaking, but nowhere else are small-to-midsized businesses more impacted than by leveraging the cloud and mobile technologies. If you’re still building server rooms, you’re increasing your OpEx. If you haven’t determined how to manage mobile devices – from BYOD to mobile applications – you could be giving your competition a leg up.
IT has evolved from automating business processes to serving the entire value chain of the business: From sales and marketing to customer service, the right IT solutions can bring enduring value. For the SMB marketplace, it’s more crucial than ever to grasp how to select and implement IT to be able to compete effectively. And it’s never been easier, as the cost of entry has never been lower.